High-ticket travel affiliate programs: 2025 guide
High-ticket travel affiliate programs pay commissions on higher-priced bookings such as luxury hotels, multi-day tours, cruises, and premium flights. Because the average order value (AOV) is significantly higher, a few conversions can outperform dozens of low-value bookings.
What are high-ticket travel affiliate programs?
High-ticket travel affiliate programs involve promoting premium travel products such as luxury accommodation, exclusive tours, small-group expeditions, and upscale transportation. Since these bookings are higher-priced, each commission can be substantially larger than in standard affiliate programs.
Why high-ticket travel converts
• Travellers researching luxury trips typically show strong commercial intent; they’re already planning major purchases.
• Higher AOV means each conversion has a bigger revenue impact.
• Fewer sales are required to hit earnings targets compared with standard programs.
Benefits for travel bloggers
• High-ticket bookings often produce higher EPC because intent and value are both strong.
• In-depth guides, itineraries, and reviews naturally align with premium offerings.
• Luxury content gives room for value-adds like packing lists, maps, route guides, and curated recommendations.
Where Stay22 helps
Let Me Allez
Let Me Allez creates context-rich deep links across your posts and routes readers across multiple OTAs to surface the strongest available accommodation options. This helps reduce leakage and can support higher conversion potential for premium stays.
Nova
Nova provides personalised accommodation recommendations inside your content flow. By guiding users through planning and booking, it keeps them engaged until purchase and helps support stronger conversion paths for high-value trips.
Top high-ticket programs to consider
TourRadar (multi-day tours)
Best for: Small-group, adventure, and multi-day itineraries.
What to promote: Deep-link to specific tour pages you feature in your itineraries.
G Adventures (small-group tours)
Best for: Experiential, sustainable, and small-group trips.
What to promote: Page-level links to the exact trip you reference; avoid home-page links.
Booking.com (luxury hotels and villas)
Best for: Luxury hotels, villas, boutique stays.
What to promote: Deep links to the exact hotel you mention in destination guides.
Viator (premium experiences)
Best for: Premium activities, private tours, exclusive experiences.
What to promote: The specific premium experience referenced in your post.
GetYourGuide (private and special-access tours)
Best for: Private tours, curated special-access activities, VIP options.
What to promote: Links to the exact tour or activity for high-intent keywords such as “best private tours in X”.
How to get started
1. Choose 2–4 high-ticket programs that match your niche and audience geography.
2. Map high-value links to your highest-traffic guides and destination content.
3. Deep-link to the specific property, tour, or experience mentioned (avoid generic pages).
4. Add clear CTAs at the top, middle, and end of key posts.
5. Track EPC monthly and replace underperforming programs after 60–90 days.
Key takeaways
• Prioritise EPC and conversion rate over headline commission percentages.
• Deep-link to specific premium offers to match reader intent and increase conversions.
• Use tools such as Let Me Allez and Nova to reduce leakage and strengthen booking pathways.
FAQ
What counts as “high-ticket” in travel?
High-ticket travel typically refers to bookings with a high AOV such as luxury hotels, cruises, multi-day tours, safaris, or premium flights. These generate larger commissions per sale compared with standard bookings.
Do higher commission percentages always pay more?
Not necessarily. A lower percentage on a much higher-priced booking can outperform a large percentage on a budget purchase. EPC (earnings per click) is a better indicator of true earning potential.