Travel Affiliate Programs 2025
Looking to monetize your travel blog in 2025? Travel affiliate programs allow you to earn commissions by recommending hotels, tours, flights, insurance, and more. This 2025 guide explains what travel affiliate programs are, which ones to consider, and how to implement them so they actually earn.
Why join travel affiliate programs?
Travel affiliate programs help you monetize your existing content by earning commissions when readers book hotels, tours, flights, or insurance through your links. They’re passive, scalable, and work exceptionally well for blogs with destination guides, itineraries, or “where to stay” content.
Affiliate programs also offer flexibility: you can diversify across accommodations, experiences, flights, or insurance instead of relying on a single income stream.
Spotlight on Stay22
Stay22 provides monetization tools designed specifically for travel creators. Instead of manually adding individual links, Stay22 tools help optimize routing across multiple OTAs to lift conversions and EPC.
Let Me Allez (links tool)
Let Me Allez automatically inserts deep links to the best-converting accommodation partner. It uses multi-OTA routing across brands like Booking.com and Expedia to ensure readers see relevant options and are sent to the OTA most likely to convert.
Nova (trip planning and booking)
Nova improves the full planning-to-booking flow. It recommends relevant accommodation options based on page context and user intent, helping keep readers engaged through checkout.
Top travel affiliate programs for 2025
Booking.com
Best for: Accommodation worldwide
What to promote: Deep links to the exact properties mentioned in guides or itineraries.
GetYourGuide
Best for: Tours, attractions, and activities
What to promote: Direct links to the specific tour or ticket referenced in your content.
TourRadar
Best for: Multi-day tours
What to promote: Links to detailed tour pages tied to destination-based articles.
Skyscanner
Best for: Flight search and comparison
What to promote: Search result links for the exact routes you discuss.
Travelpayouts
Best for: Aggregated travel offers
What to promote: Hotels, flights, and insurance via widgets or deep links.
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| Program | Best for | What to promote |
| Booking.com | Hotels | Deep links to specific properties |
| GetYourGuide | Tours and attractions | Activity-specific links |
| TourRadar | Multi-day tours | Itinerary-based tour pages |
| Skyscanner | Flight search | Route-based search results |
| Travelpayouts | Mixed OTA travel products | Hotels, flights, insurance |
Tips for maximizing earnings
• Pick 2–4 core programs that match your niche and audience geography.
• Deep-link to the exact hotel, attraction, or tour you mention; avoid sending users to home pages.
• Track EPC and conversion rates monthly, replacing underperformers after 60–90 days.
• Use Stay22 tools like Let Me Allez and Nova to reduce leakage and lift conversions.
Key takeaways
• Choose programs based on niche fit and EPC rather than percentage commission alone.
• Use deep links and clear CTAs inside high-intent content.
• Review performance monthly to optimize for programs that reliably convert.
FAQ
What’s the difference between a program and a network?
A program connects you directly to a single advertiser, such as Booking.com. A network gives access to many advertisers through one account. Programs offer simplicity; networks provide variety.
How many travel affiliate programs should I join to start?
Most bloggers see the best results with two to four programs. This avoids dilution while giving you coverage across hotels, tours, and flights.
Do higher commission percentages always pay more?
Not always. EPC and conversion rate typically have a bigger impact on total earnings than the commission percentage alone.
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