Credit Card Offer Test via Nova FAQ
We’ll be running a limited test for credit card offers via Nova, exploring whether readers engage with this type of offer, which could open up another way for your site to earn alongside the travel offers your readers already see.
What is this test about?
We're testing a Chase Freedom Unlimited credit card offer, through FinanceBuzz. It's a limited experiment to explore an additional monetization opportunity.
Less than 1% of eligible US Nova traffic may see a Chase Freedom Unlimited credit-card offer in a background tab via our Nova solution.
We want to learn whether a credit card offer is relevant to your US readers and can add value alongside the travel offers they're used to seeing. This test is how we find out.
How does it work?
This test runs on Nova. When a reader shows certain intent signals, Nova opens a background tab to surface the offer. For this test, that background tab may occasionally show the Chase Freedom Unlimited offer instead of a travel search result, for a 1% of eligible US traffic.
To learn more about how Nova works, see How Nova Works.
Who is FinanceBuzz?
FinanceBuzz is one of the leading publishers of personal finance content in the US. Since 2016, it has helped more than 120 million readers a year compare credit cards, banking products, and rewards.
For this test, Stay22 has partnered with FinanceBuzz to enable the Chase Freedom Unlimited® affiliate offer through Nova. We chose this card because it is FinanceBuzz's top-converting credit card offer.
Learn more on the Chase Freedom Unlimited® page.
What will my readers see?
Your readers may occasionally see the Chase Freedom Unlimited credit-card offer. Most readers won't see it, since it only applies to a very small portion of eligible US traffic.
Do I need to change anything on my site?
No changes to your content or implementation are required. Nova continues to work exactly as it does today; this test only affects what a small portion of eligible US traffic may occasionally see.
Will I make commissions from this?
Yes. For each reader who applies for and is approved for the Chase Freedom Unlimited card, you’ll earn a fixed amount, one that typically earns more than the average hotel booking payout.
Transactions and commissions are tracked in the Stay22 Hub, where you can see reporting and request payment. Once you request payment in the Hub, you’ll receive it within 60 days.
Can I track performance during this test?
We're working on providing you with the performance in the hub. In the meantime, every transaction is being tracked and you’ll be paid for each approved application. We’ll keep you updated on how and when payouts and reporting appear in the Hub
What's the cookie window for this offer?
The cookie window for this offer is 90 days.
How long does the test run?
The test will run between October 15 - November 12th.
How will you decide whether the test worked?
We’ll look at how readers engage with the offer and explore where it adds an additional earning value. Based on our findings from this experiment we will iterate and optimize the experiment for success. We’ll keep you updated on what’s next.
Can I opt out?
Yes, at any time. You can fill out the Opt-out form and we’ll exclude your site from the test.